Ford Maverick Pickup Gets an Off-Road Kit

Ford Motor is introducing an off-road package to its hot-selling Maverick pickup to boost sales

The new Maverick Tremor package has a new all-wheel-drive system and a stronger, higher-riding suspension

The package gives Maverick buyers access to a feature that has been popular on Ford's bigger pickups

Ford has put off-road packages called Tremor on these bigger cars

Ford wanted to give the little truck off-road capability while keeping it compact and affordable

The $3,000 Tremor bundle will be available in September

Maverick attracts new Ford customers, many of whom are buying their first car

Ford said late last year that most Maverick buyers are under 35

Ford has bought 52,000 Mavericks since its launch last fall